Cloud Technology and Backup

What is a cloud backup solution?
It is a way to backup important data at a secure offsite server. More and more companies are starting to resort to this tactic while driving away from the old way of backing up files in a computer. When they say “cloud”, it literally means in the sky because it is backed somewhere you can’t see. Nobody will be able to access it unless you let them. Thus, the next thing to do would be to encrypt the server passwords. It is no secret cloud computing has changed the data backup industry forever. You just need to be careful about who you give access to. That is one less thing to worry about so you can focus more on business operations.

How does cloud backup work?
When you take advantage of a cloud computing service, the data is automatically saved at a remote server. You won’t even need to push a button for the data to get saved. It won’t matter if you forget to do so because it gets saved automatically. Thus, you don’t have to worry about it getting lost. There is even a monumental amount of space so there is no need to worry about whether or not there is enough space for new data. The great part about cloud technology is that you can access it no matter where you are as long as there is an Internet connection. Whether you are at home or in transit, you can access the data using your smartphone.

What is an advantage to using a cloud backup?
There are many advantages to using cloud technology as IT Support Melbourne. One advantage is that it is pretty cost-effective so you can focus your budget on other aspects of the business. It is no secret there are a lot of things you need to spend on especially when starting a business. There are some unexpected expenses that you never saw coming and you need to spend on those things. As a result, you would need to save as much money as possible. The cloud computing service will compute for the amount of space you have consumed and you will only pay for that. You won’t be given a minimum space you must use in order to take advantage of. Another thing, it is a pretty simple process. You just need to make a few clicks and you will automatically be able to access the data you thought you lost. No matter what type of natural disaster enters the area, there is no way the data will be lost.

What are the best cloud backup services?
The best cloud technology services are Acronis True Image, Backblaze, and SpiderOak One. These services offer a ton of benefits so it would be great if you take a look at each one. They are also open to suggestions on how they can improve their services. Besides, they would want nothing more than to provide ultimate customer satisfaction. If you find out the cloud backup services give a free trial period then you must take advantage of that. If there is none, then you must check out customer reviews to know more about their services. Once you are comfortable with a certain company, you are going to feel confident about hiring them. It will only be a matter of time before you will be able to securely back up files that are pretty important to you.

Is online backup safe?
It is a lot safer than saving important data on a computer. Besides, when a fire or storm destroys your computer, then you can also say goodbye to the important date. The same can’t be said if you took advantage of revolutionizing data backups as it will still be there since it is on the Internet. You just need to make sure you don’t reveal the password of certain files accidentally to those people who were not supposed to access them. You will never have to worry about losing your company’s important data again. There are some companies who had to shut down because their important data went to the wrong hands. Of course, the reason for that happening is they did not take advantage of cloud technology.

Marketing Techniques

Selling and marketing your products can be a bit challenging for many entrepreneurs who are starting their small businesses. However, by committing some time, effort and research a small enterprise owner can market and sell their products successfully. This will eventually expand the business and increase the sales and profits in the business.

How do you market a food product?

Product packaging

Develop a functional and attractive packaging for your food product. Also efficiently label the product to clearly show the type of food product you are selling. You can buy packaging food containers from the restaurant supply stores or online retailers. This will help you to market your food product efficiently and effectively.

Proper product pricing

You should price your food products fairly, but also at the same time make sure that you make and acquire a decent profit. You should consider the cost of packaging, ingredients, and labour.

What are the 4 types of promotion?

Promotion is any type of communication that an organization or business uses to persuade, remind and inform people of its commodities and enhance its public image. It’s a great way to showcase your products to the public. Here are the four types of promotion.


  • Advertising refers to a paid form of non-personal promotion or presentation of goods, services or ideas by a recognized sponsor.

Personal selling

  • This is one of the largest and most flexible forms of promotion. It is designed and created to complete the sale once the customer is attracted to the products or services offered by the business.

Sales promotion

  • This is a type of promotion that offers some kind of incentive to make a purchase and typically involves short term activities. It can be used successfully in channels of distribution with retailers, wholesalers, consumers, and manufacturers.

Public relations

  • Public relations involve any activities designed to build a valuable and favourable image for the organization. Also involves placing any valuable and relevant information about a product or company to the media.

What are the 5 marketing concepts?

Product concept

This concept explains that consumers are likely to be loyal to a business if they get more benefits and options from the products a business provides. It also explains that the products offered to customers have innovation, high-performance, and high-quality features.

Production concept

The concept explains that customers would prefer products that are highly affordable and available. It is one of the oldest and major management orientations that guide entrepreneurs and sellers.


Marketing concept

This one focuses on providing better value than competitors and more focused on delivering the wants and needs of the target market. Under this concept customer value and focus are the routes to achieving profits and sales.

Societal marketing concept

This is another marketing concept that explains that businesses should deliver value to customers in a way that improves and maintains both society’s and consumer’s well-being. It’s responsible marketing that meets the present needs of businesses and consumers while enhancing and preserving the ability to meet the needs of future generations.

Selling concept

This is another concept that explains that consumers will purchase products if the business aggressively sells or promotes these products. Here the business managed IT services focuses more on creating sales transactions rather than building profitable and long-term customer relations.

Marketing your Product with Genz Marketing

Genz Marketing specialises in providing a range of industrial products for niche markets where the price of latest technology provide a competitive edge.

Take a look at the products we currently promote.

Gel Connectors

View and Purchase our Gel Connectorsis sourced from the leading manufacturer and exporter of splicing connectors from Taiwan. View or Purchase Gel Connectors Online



Gentle Transfer Pump
With no damage of product the Gentle Transfer System (GTS), is suitable for the manufacture of a range of food products and other industrial applications. Info on Gentle Transfer Pump.

We Promote Industrial Products Perhaps you have invented a product and don’t know how to get it to market? Or you Want to spend more time on developing your product whilst someone else markets your existing ones. More Info on How We Promote Industrial Products

Website supported by: Australia Marketing and Digital Marketing Sydney.